Under the influence: Social Media Marketing done right

Al Louangketh, marketing coordinator for Spanish rifle expert Bergara, explains how to create a coordinated, happy and motivated team of ambassadors. “It’s not just about numbers, we want to choose the right candidates to join our team that fit our mindset and understand that being in this position isn’t just about self-promotion or free gear, it’s wanting to be part of a family-oriented team.” He explains.

Listen the full interview with Gun Trade World here: